Strategy before the sign goes in the yard.
No two homes or sellers are exactly alike. Kendra starts with your property, your market, and your goals, then builds the plan from there.
Pricing, preparation, showing strategy, feedback, offer review, and negotiation stay personal. You know what's happening, why it matters, and what comes next.
Price With Purpose
Kendra analyzes the comps, competition, market activity, and timing so the pricing strategy makes sense for your home, not just the neighborhood average.
Prepare What Matters
A room-by-room walkthrough helps identify where your time and money will actually make a difference and what you can leave alone.
Market Beyond the MLS
Professional photography, social media, online exposure, print, signage, open houses, and buyer follow-up work together to create momentum.
Negotiate the Whole Offer
Price matters, but so do financing, contingencies, concessions, timing, and your actual net. Kendra helps you look at all of it.
Built for your home, not copied from the last one.
Everything works together to position your property well, create the right first impression, and keep momentum going after the listing hits the market.
Prepare + Position
Pricing strategy, property prep, professional photography, and drone or twilight photography when they add value. Kendra helps you focus on the things buyers will notice and skip the things that won't move the needle.
Launch + Promote
MLS exposure, major real estate search platforms, social media, print marketing, signage, open houses, and property-specific promotion work together to get your listing in front of the right buyers.
Follow Up + Adjust
Buyer inquiries, showing feedback, market response, open-house traffic, and listing activity are watched after launch. If the market is telling us something, you'll know it and we'll adjust strategically.
“As a VP of Marketing, I give major props to Havemeier Homes for how they marketed our house. The game plan was fantastic, and we executed.”
– Josh Sanders
Kendra stays involved when it matters most.
Before Market
Walkthrough, comparable sales, preparation recommendations, photography, pricing, and launch planning.
Launch
Your listing goes live and the full marketing plan starts working across MLS, online platforms, social, print, signage, and open houses when appropriate.
While You're Listed
Showings, buyer feedback, inquiries, market activity, and listing performance are monitored so you're never guessing how the market is responding.
Offer to Close
Kendra handles offer strategy and negotiation. Once you're under contract, her transaction coordinator helps keep inspections, appraisal, lender, title, and closing moving.
See What Kendra Has Been Selling.
A look at homes Kendra has recently helped sell throughout Greater Grand Rapids and West Michigan.
Selling With Kendra, In Their Words
The peace of mind Kendra provided during selling my home was everything. She is so knowledgeable, great at explaining every step of the process in a way that’s easy to understand, and she ensures everything goes smoothly. You can tell she really cares about her clients and goes above and beyond to make sure every detail is handled.
Nikki Fortier SellerI listed a house for sale with Kendra in a unique situation with potential complications. Kendra quickly got the house sold for above list price. I was fully satisfied with the service and outcome.
Timothy Winchester SellerGreat experience with Kendra as our seller’s agent. She is very knowledgeable about the local housing market and helped us create a successful listing strategy. Highly recommend her and her team.
Jeff Larson SellerSometimes the easiest option is the right one.
Not every seller wants to prepare a home, schedule showings, wait for offers, or squeeze every possible dollar out of a sale.
If simplicity and flexibility matter more, Kendra can help you explore a no-obligation cash offer and compare it with what a traditional sale could look like.
Explore a Cash OfferWant to Compare the Numbers?
Request a personalized net sheet for a clearer picture of what you could actually walk away with after the sale.
Request a Net SheetCurious What Your Home Could Bring?
Skip the automated estimate. Kendra will look at your home, recent sales, current competition, and what's happening in your specific market to give you a number grounded in real data.
And if you're only curious? That's okay too.
